The Value of Coaching

"Companies are recognizing that investing in people makes a big difference to the bottom line." New return-on-investment (ROI) research shows that hiring business coaches can lead to increased productivity and significant financial gains. Booz Allen found that coaching returned $7.90 for every $1 the firm spent. The most important benefits are intangible in nature, but companies are realizing that there are substantial monetary benefits that can be identified as a result of executive coaching."
- The Dallas Morning News
"If you want to build your business and at the same time have a rewarding personal life, you call a coach."
- Denver Post "Coaching started in the business world to help stressed out executives cope with their professional and personal lives, and it still thrives in the corporate environment. But, increasingly, individuals are turning to coaches for help with every sort of problem."
- Boston Globe According to a study done by the Manchester Group, organizational benefits from coaching include:
Improved Relationships: 77%
Improved Teamwork: 67%
Improved Job Satisfaction: 61%
Improved Productivity: 53%
Improved Quality: 48%
The number one indicator of job satisfaction is the relationship between an employee and their direct manager.
"When asked for a very conservative estimate of the monetary payoff from their coaching, managers described an average return of more than $100,000, and/or a return of at least six times what the coaching had cost their companies."
-Fortune "Recent studies show business coaching and executive coaching to be the most effective means for achieving sustainable growth, change and development in the individual, group and organization."
- HR Monthly "A major benefit of coaching is having someone who helps you see your strengths and weaknesses and uses them to accomplish your goals."
- Minneapolis Star-Tribune "Using [coaching] instead of sending executives and managers to seminars two or three times a year can be more beneficial to ongoing career development, not to mention less expensive..."
- PC Week A study featured in Public Personnel Management Journal reports that managers (31) that underwent a managerial training program showed an increased productivity of 22.4%. However, a second group was provided coaching following the training process and their productivity increased by 88%. Research does demonstrate that one-on- one executive coaching is of value."
- F. Turner, Ph.D.

"Xerox Corporation carried out several studies on coaching. They determined that in the absence of follow-up coaching to their training classes, 87% of the skills change brought about by the program was lost."
- Business Wire "Coaching takes a holistic view of the individual: work, corporate values, personal needs and career development are made to work in synergy, not against one another."
- British Journal of Administrative Management "A personal coach can help you by getting you to spell out what it is that you really want and then working with you to make the changes that actually enable you to get there."
- The Vancouver Province

Tips when measuring ROI for executive coaching:
1. Measure any result that is meaningful.
2. Recognize that not everything you measure will be objective.
3. Clearly define the most important results an executive can actually influence or achieve.
4. Align your business plans and outcomes for coaching with the executive's personal development plan.